Proudly European, born in Amsterdam
OUR STORY
INNOVATION AS A DRIVER OF CHANGE
WE CHOOSE LOCAL PRODUCTION
While many manufacturers opt for production in Asia, we consciously choose Europe. By prioritizing local sourcing and production and using recycled materials, we minimize the carbon footprint and CO2 emissions of our bikes-now and in the future.
SIMPLICITY AND CONVENIENCE COME FIRST
A bicycle is not a disposable product. We design and build our bikes to last a lifetime. They excel in simplicity, because what's not on them can't be broken. No displays, (automatic) gears or kick locks. Just a bike you can rely on.
In the unlikely event something does go wrong, we'll be there for you at one of our 11 affiliated service locations. Check out our Repair Center for tips, tools and parts. So we can get you back on the road quickly.
OUR TEAM
Meet our team, a collection of creative who believe things can and should be different. We are constantly working improving our bikes and are always ready to help you. Have a question? Feel free to contact us.
Igor | Mechanic
Koen | Marketing
Bob | Co-founder, design & engineering
Robbie | Mechanic
Sam | Engineering
Tom | Co-founder, CEO
Adian | Branding
